Privacy
The short, honest version.
LAST UPDATED · 17 JULY 2026
I collect the details you hand me, use them to do the thing you asked for, and don’t sell them to anyone. Ever. Here’s the detail.
Who I am
Topham & Co Pty Ltd, trading as Ash Topham. ABN: 19 651 331 770. An Australian business, working with brands anywhere.
What I collect
Only what you type into the forms on this site: your name, email, website, Meta spend band, and anything you tell me about your ads. The 90-second diagnostic also saves your answers and result, so my reply isn’t generic. That’s it. No hidden collection.
Why
To send you the thing you asked for — an audit, a quiz result, the checklist — and at most one follow-up, exactly as it says next to every form. No sequences, no drip campaigns, no “just bumping this to the top of your inbox.”
Tracking
This site uses the Meta pixel — yes, the same one I audit for a living. It tells Meta which pages you visit so I can measure and run my own ads. You can limit how Meta uses this in your Facebook ad preferences, or block it with any standard ad blocker and the site works exactly the same. Beyond the pixel, no other analytics trackers.
Who else touches your data
Netlify hosts this site and stores form submissions. My email provider carries our emails. Meta receives pixel data (see Tracking, above), and touches anything more only if you choose to grant view-only access to your ad account — access you control and can revoke anytime, inside your own Business Manager. That’s the whole list.
Opting out
Reply “no thanks” to any email and that’s the end of it. Want your details deleted? Ask, and it’s done. You also have rights under the Australian Privacy Principles, which this policy is written to honour — but mostly it’s just good manners.