UGC portfolio
I spent 10 years running Meta ads for other businesses. Now I make the videos that go in them, for brands selling to women in their 30s and 40s, which is the audience I'm in.
Hi, I'm Ash. Based in the Hunter Valley, New South Wales. Communications and journalism, then almost 15 years in marketing.
Research is honestly one of my favourite things. Give me a product and I want to know who it's for and why they'd care.
For years I watched businesses pay for content that never felt right. Aimed at the wrong people, or it just looked like an ad. Nobody watches those. So I started making it myself. I studied how to talk on camera, and this part is fun for me.
Not a 20 year old model. When someone sees a person like them using the thing, they connect with it. That's what sells.
10 years running businesses' Meta ads, and I'm still in ad accounts every week. I know what stops the scroll and what turns into a sale.
Every concept comes with a few different openings, so there's something to test on day one instead of a single precious edit.
Two revisions included, captions burned in and clean.
ash@ashtopham.com
@ashinbusiness
ashtopham.com
Australia, shipping worldwide
